For over 10 years, Fresh Cup has roasted small batches of certified organic coffee onsite every couple of days to provide you with the Freshest & Tastiest coffee possible. We firmly believe that taste is subjective and freshness is not. Customers have confirmed through their ongoing support and numerous community awards, that the key to great taste is directly connected to how fresh the coffee is. Don't confuse 'Freshly Brewed' (a phrase that large chain stores promote) with 'Freshly Roasted'. Coffee stales like any other food product, so if the beans are older than 10 days from the time they are roasted, the staling process is well underway. So...'Freshly Brewed' in most cases means that the coffee was stale to begin with and you can taste that in your cup.

We believe you should not have to pay good money for stale coffee when you can experience 'fresh' coffee every time at Fresh Cup !

Our Roastmaster selects only the highest quality Certified Organic coffees from around the world to be used in all of our blends and single origin roasts, and our patented roasting technology ensures consistency, cup after cup. For more on our roasting methods visit The Roastaire^™ - Canada's leading Clean-Air, urban friendly coffee roaster.

In addition to the fresh coffee we serve, Fresh Cup combines fresh baked pastries, desserts, and our famous air roasted hazelnuts, which if you've ever wanted to taste a delicacy they are one of those treats that are very healthy, tasty and compliment a great Cappuccino or Latte. Fresh Cup offers a spacious sunny patio to be enjoyed in a quiet moment, with a friend, or a cycling or walking group. Sit back and revel with a Fresh Cup Coffee.

Our Name Says Everything We Stand For... Worth The Trip to The Peninsula !

The Coffee Business:
If you're thinking of getting into the coffee business, our patented roasting technology can help differentiate your café from others very quickly. Buying or leasing a Roastaire^™ allows you to create your own special blends of coffee.

Our Roastery Café vision and patented coffee roasting technology !

Having a strong differentiator is necessary to succeed in one of today's most lucrative but competitive industries. Currently anyone can buy and resell already roasted coffee. In fact, there are a number of popular coffee franchises following this model. Central roasting, packaging and shipping coffee a long distance lengthens the time before the customer can access it. Sometimes, the coffee is well-staled by the time it reaches the store. We refer to this as the 'Same As' stale mentality. The future of the specialty coffee industry is changing and the important questions that need asking are:

1. Where is the specialty coffee industry going ? What is the next (r)evolution for the coffee industry?
2. How can you generate high margin profits, while strengthening your core business ?
3. Are you willing to lead your market with the highest standard of freshness and tastiest coffee ?

Fresh Cup has developed a whole new way of delivering 'True Freshness' to the consumer. Much like the current brew-pubs have evolved inside the micro-brewery industry, the Roastaire^™ by Fresh Cup brings the coffee roasting experience into the current coffee house setting. Roasting onsite in front of the customer and providing fresh baked goods allows your business to engage the customer on a whole new level. Educated customers are the most loyal, add to this the value of 'true freshness' that the customer can see, smell and taste simply increases long-term market share possibilities.

Remember: Consumers believe what they See, Smell and Taste !

The Roastaire^™ - Canada's leading Clean-Air, urban friendly coffee roaster.

For more information fill in our Contact form or email us at and a representative will contact you personally to answer questions about brining a Roastaire to your community.